You wrote the book, now how do you sell it? In this course, you will learn my actual strategies to market your book, without spamming your family and friends or being salesy.
This course has helped my students increase their book sales and expand their knowledge of a NEW way of book marketing that actually works.
What Will You Learn?
Welcome & Getting Started
In this section, I teach the one thing that is absolutely foundational to marketing your book. Something that most authors skip and their marketing fails as a result. The topic? Identifying and finding your ideal reader.
You can't sell your book if you don't know who you're selling it to.
Before You Market
One of the reasons book marketing doesn't work for authors is because their book simply isn't marketable. In this section, I explain how to get your book "market ready".
Optimize Your Keywords & Sales Page
If you're selling your book on Amazon, or even on your own website, you have a sales page. We tend not to think of it that way, but it definitely is. In this section, I teach you how to optimize your sales page to get prospective readers to "Add to Cart". Skip this and no amount of marketing will significantly increase your book sales...
I will teach you how to choose the best keywords and how to write a book description that sells!
If you have ever shopped on Amazon, you know that reviews are everything! Do you buy products with no reviews? Neither do your readers. So how do you get them? That's what I cover in this section of the course.
Influencer Marketing works incredibly well for books, if you know how to do it! In this course, I made it easy by giving you the step-by-step process of finding influencers to work with (for free!) AND an actual email script you can use to approach them.
Expanding Your Product Line
When you publish a book, you can build out an entire line of products that go complement it. I used this exact strategy to create my own line of products, increase the visibility of my book, and add a new stream of income. In this section, I give you 15 product ideas and show you exactly how to do it!
For many of my students, this is their absolute favorite part. Not only do I teach you the key steps to marketing your book, I spend HOURS answering everyone's questions in a separate Q&A Session. Why is this helpful? Because chances are, if you have a question about something I taught, someone else did as well and it gets answered during this session. This Q&A session is a course in and of itself!